You & Mr Jones elevates influencer offering with acquisition of Collectively
by Kenneth Hein Growing ‘brandtech’ company will combine its newly purchased influencer agency with theAmplify to create a global player. More acquisitions on the
by Kenneth Hein Growing ‘brandtech’ company will combine its newly purchased influencer agency with theAmplify to create a global player. More acquisitions on the
Read the full story by Patrick Coffee at Business Insider
YOU & MR JONES CREATES WORLD’S LEADING GLOBAL INFLUENCER BUSINESS Brandtech Group acquires US influencer company, Collectively, to join forces with theAmplify NEW YORK
Instagram’s assault on ‘likes’ might actually force brands to find meaningful social engagement metrics. I’ve been anticipating this for the past year and finally it
Industry considers ‘likes’ to be vanity metrics and not useful for brands working with influencers. Instagram is mulling a future without ‘likes’. Last week,
Most brands and agencies are too reliant on data-based metrics for influencer selection. The past few months have seen yet another wave of influencer scandals.